As one of the UK’s leading cruise holiday specialists, we pride ourselves on offering the highest quality, the best value and the most caring service. Here are just a few of the reasons you should book with us:

Expert knowledge
With over 40 years’ experience of selling cruise holidays our reputation with both customers and the Cruise Lines alike is second to none.

Experienced and dedicated staff
With an in-depth knowledge of all the major cruise lines, ships and destinations around the world, our team of helpful advisers are just a phone call away.

Over 100,000 satisfied customers
Our number one priority is always to give the best value and the highest quality service, and with many of our customers coming back to book their cruise holidays with us time and time again, we must be getting something right.

Independent and impartial
We offer an unbiased approach to selecting the perfect cruise for you. As an independent agent we are not tied in to any one Cruise Line and can offer you an impartial view of the very best offers on the market.

The best deals brought to you first
As a member of the top agents’ clubs for the leading cruise lines, we often receive offers in advance of high street travel agents, which means you’ll be among the first to hear about them.

Daily updates
1st4cruising has all the up-to-date prices on worldwide cruises and genuine discounts and our website is updated daily with the most amazing deals from the world’s best Cruise Lines. You can save £££s on cruise holidays at any time of year.